Starter vs Growth vs Business -- full comparison
Every feature difference between the three Bontro plans.
Here is the complete breakdown of what each plan includes.
Starter (Free) - Up to 35 bookings per month (atomic counter, resets the 1st of each month) - Up to 5 active services - 1 staff member (just you) - 0 SMS per month - Email notifications for all booking events - Online payments via Stripe (deposits, full pay, card on file) - Booking page with logo and brand color - Directory listing - Calendar sync (.ics downloads) - Reschedule proposals
Growth ($19/month or $190/year) Everything in Starter, plus: - Unlimited bookings - Unlimited services - 50 SMS/month (buy packs for more) - Optional staff add-on: +$10/mo per seat (up to 2 total including you) - Respond to and remove/hide client reviews (up to 10/month) - Advanced analytics (revenue charts, retention rate, heatmap) - Toggle "Powered by Bontro" badge on/off
Business ($49/month or $490/year) Everything in Growth, plus: - Up to 5 staff included, $10/mo per additional seat beyond 5 - Individual staff calendars with per-person availability - Roles and permissions (Owner, Manager, Staff) - 300 SMS/month - Full white-label: remove all Bontro branding - Branded email sender name - Branded SMS sender name - Custom subdomain (your-slug.bontro.co)
Annual savings: - Growth annual: $190/year = $15.83/month (saves ~$38/year vs monthly) - Business annual: $490/year = $40.83/month (saves ~$98/year vs monthly)
What never changes regardless of plan: - No booking commissions -- ever - Stripe fees (2.9% + 30c) are the only transaction cost - Your data is always yours
Related articles: - upgrading-your-plan - staff-add-ons - booking-limits